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What’s Google up to?

If you are noticing large spikes or drops in traffic and views, this may be due to the Google Core update on May 4th – but Google hasn’t made that an official algorithm update. Drops in rankings may also have to do with your brand name matching the search...

Navigating COVID-19 Resources

Good Morning Friends, I received a Public Affairs Updated from the Travel Industry and it had some extremely comprehensive data sheets on the different resources available to small businesses and employees.I’ll share them here: Following the issuance of guidance...

Updating Google My Business During COVID-19

Hello friends, As you know I am always promoting using the excellent Internet Real Estate called Google My Business Knowledge Panel (GMB). Updating your GMB is helpful for customers to learn of your new hours and/or cleaning processes and even delivery or online...

Was your Zoom Account Compromised

Zoom is all over everything and everyone! Kids doing classwork are having issues with inappropriate images showing up and now over 500,000 accounts are hacked. What are you to do? I use Dashlane to easily keep track of my passwords and which passwords are used more...

Google and MORE Changes – Featured Snippet URL

On January 22nd, Google announced that it will no longer automatically present the URLs within Featured Snippets among the page one organic results. URLs used within a Featured Snippet subsequently ranked organically on page one of the SERP. Now, and as a rule, such...